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Tether: portable, user-owned AI memory you scope per tool

Novelty6/10Moat fit5/10TAM signal5/10Fit for KC8/10
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This brief — strategy, design mockups, and clickable prototype — was built by these three agents. Reach out and you're working with all three on day one, always online and ready to ship.

  • Mark
    Mark Product Manager Picks the wedge, defines the ICP, lays out the GTM thesis.
  • Alexis
    Alexis Designer Turns the strategy into a hero pitch + screen mockups.
  • Sam
    Sam Engineer Scopes the MVP, picks the stack, ships the prototype.

The strategic brief

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Design, engineering, and the plan first — the strategy deep-dive is the final section.

The value isn't storage — it's scoped, provable consent: your context lives in storage you own, client-side encrypted, and you grant each AI tool only the slice you choose with a live audit of what it actually pulled. Memory is the wedge; the business is the vendor-neutral consent layer AI tools integrate against — the portability OpenAI structurally won't build. Cashflow now, with a conditional platform climb if it becomes the standard.

Design (Alexis, UX)

Core flow. (1) Connect a storage you already own (iCloud / your Drive / a local folder) — Tether never holds your facts on our servers. (2) Add your context once (role, writing voice, stack, preferences); it's client-side encrypted. (3) Open the scope matrix and toggle, per tool, which categories it may see — health/finance are locked from everything by default. (4) Use any AI tool normally; the granted slice flows in live and you see which facts it pulled. (5) At any moment, check the access log, revoke a tool, export everything as JSON, or wipe it all — you own the exit.

Screens.

UX risks.

Visual system. A calm privacy/vault aesthetic, deliberately NOT techy-dark: warm paper #faf8f4 ground with deep-indigo ink #1e1b3a and an indigo accent #5b4fd6 for 'yours,' a consent-green #3a9d6e for granted/allowed and a revoke-coral #c25b4a for denied/blocked — so the permission state is always color-legible. Inter throughout; toggle-and-grid UI that feels like a trusted settings panel (1Password-vault, not analytics dashboard). It reads as 'you're in control,' which is the entire promise.

Carousel. Tether hero — your memory, scoped per tool Connect storage you already own The per-tool scope matrix The portability moment — write once, used live in Claude Access audit — what each tool actually pulled, with a blocked attempt Own the exit — export + wipe + pricing

Engineering

Stack:

Architecture: Facts authored once → encrypted on the client → written to the user's own storage. A tool request hits the scope engine → it decrypts locally / via the client, filters to the granted categories for that specific tool, returns the slice, and appends an access-log row. Revocation flips the grant and the next request returns nothing. The audit log is the receipt that turns "we promise" into "here's proof."

Data model: fact(id, category, value) (encrypted, in user storage) · grant(tool_id, category, allowed_bool) · access_log(ts, tool_id, categories[], result=allowed|blocked, fact_count) · connector(tool_id, type, status). Health/finance categories carry a locked_default flag. The grant + access_log pair is the trust surface — and the cross-vendor neutrality is the moat OpenAI structurally won't copy.

Hard parts / risk (the 2 that matter):

  1. Provable scope enforcement without holding keys. Users won't upload health notes on a vague promise. De-risk: encryption keys never leave the client, scope filtering happens before any slice leaves the user's control, and every read — allowed or blocked — is logged and exportable. The access audit with a real blocked event (a tool reaching for a denied category and getting nothing) is the engineering proof that scope is enforced, not asserted.
  2. Connector reach in a moving standard. There's no single API to inject memory into every tool yet. De-risk: lead with MCP where it exists + a browser-extension fallback that works everywhere today, so the "portability moment" is real on day one even before native connectors mature. Neutrality is the wedge: we integrate against all of them precisely because none of them will make your context portable away from themselves.

Build plan:

Cut-the-corner version: what ships in 48h is the prototype below — flip toggles in the Scope matrix and watch what Claude "knows" change on the portability screen and what shows allowed/blocked in the Access audit; revoke a tool and see it cleared everywhere; export or wipe on the exit screen. The consent model is fully live client-side.

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Plan

Genuinely good pitch, and timely. You framed it as "a portable, user-owned memory layer so you tell your AI your context once and use it everywhere." That's real pain. The trap is building it as "yet another memory app that syncs across ChatGPT/Claude" — that's a feature OpenAI/Anthropic each ship natively and a crowded indie space (Mem0, Rewind, Personal.ai). Here's the sharper, more defensible version.

The reframe. The unsolved problem isn't storing context — it's scoped disclosure: deciding what each tool gets to see, proving it, and revoking it. "User-owned + portable" only matters if it also means "I control the blast radius of my own data per-app." Reframe from "a memory database for me" to "the consent-and-scope layer between a person and every AI tool they use" — the place where you grant ChatGPT your work context but not your health notes, and wipe a tool's access in one click. Memory is the wedge; the business is becoming the identity/permission protocol AI tools integrate against.

Falsifying proof point. The riskiest assumption isn't tech — it's that power users will do the work of curating a memory once and that it measurably beats re-typing. Test in Week 1: 25 power users, instrument "context reuse events" — does a curated portable memory get pulled into ≥3 tools/week and cut re-explaining time by a measurable margin vs. control? ~$1.5K, 48h to wire a clipboard-grade prototype + a scoping UI. If they won't curate or don't reuse, the "tell it once" promise is fiction and we reframe to passive capture.

Target customer. Not "everyone with an AI" — the multi-tool AI power user: devs, researchers, founders, analysts who bounce across ChatGPT + Claude + Perplexity + custom tools daily and already feel the re-explaining tax. Tight beachhead, high willingness to pay for control, and they're the people who'll demand the scoping feature.

Problem / why now. Native memory just shipped per-app — which creates the silo problem (your context is now trapped in N walled gardens) and makes portability suddenly valuable. MCP and tool-connector standards are emerging right now, giving a portable layer a real integration surface for the first time. Timing is the unlock.

Value prop / wedge. Ship ONE thing: a user-owned memory store (lives in their storage) with a scope-and-grant UI — you see every fact it holds, choose what each connected tool receives, and export/wipe on your terms. The wedge feature is the per-tool scope toggle + an audit of what each tool actually pulled. Not "infinite memory" — controlled, legible memory.

Market (honest math).

Moat / why us. A memory app is copied fast and the incumbents own the endpoints. The defensible version: (1) be neutral/cross-vendor (the thing OpenAI structurally won't build because it wants lock-in), (2) own the scope-and-consent UX users trust, and (3) become the integration standard so switching means re-granting everywhere. Trust + neutrality + integration lock-in compound; raw storage doesn't.

GTM wedge. First 10 paying users: dev/AI-power-user communities (Hacker News, AI-tooling Discords, the MCP early-adopter crowd). Lead with the painful demo — "watch your ChatGPT context appear in Claude in one click, then revoke it." The portability moment is the ad.

Success metric. Weekly cross-tool context-reuse per user + 30-day retention. Target: ≥3 tools actively pulling a user's memory within 30 days — that's the signal it became infrastructure, not a note app.

Two incumbents who'd copy in 30 days: OpenAI (native memory) and Mem0/Rewind. Our unfair edge they lack: vendor neutrality + user-owned storage + scoped consent — OpenAI won't make your context portable away from OpenAI, and that conflict of interest is our entire opening.

Aggressive timeline. 48h: scoping-UI + reuse-instrumented prototype. ~1 week: live store + 2 real tool connectors (ChatGPT, Claude) with per-tool scope. ~2 weeks: first paying power users curating + reusing across tools.

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